15 Best Free Google Tools In 2023 – All Marketers Should Use

Technology has evolved hugely in the last few years. And, when it comes to Internet Technology, Google is the master of the game. Our daily life is filled with tools, apps, and services provided by Google. It makes our life easier by providing us the best services for almost everything. 

So, let’s have a quick and insightful look at the awesome Google Tools that make our life a lot easier than before. 

1.Google Drive 

Google Drive is the safest and the first thing that comes to our mind whenever we need to save something on the cloud. Cloud Storage seems to be better today than external storage as you can access any of your documents anywhere. Hard Drives, Pen Drives, and others can get destroyed or damaged under some circumstances, but cloud storage is beyond harm from almost everything, and that is why it is preferred by people mostly.  

2.Google Alerts 

Google Alerts will create alerts for anything that you mark for it. Google alerts can enhance your online reputation and allow you to monitor it from anywhere and at any time. 

3.Google Analytics 

Google Analytics is made for understanding website traffic. Through using this tool, you can easily get updates about the traffic on your website by knowing how many people are visiting your website and how much time they are spending on it. You can also find the location of the user and their spoken language through this tool. 

4.Google Webmaster Tools 

Google Webmaster Tools will give you a view of the health of your website on search engine discovery. With the help of this tool, you can set alerts for anything that will prevent your website from appearing on the search engine. 

5.Google Translate 

There is a lot of work that many people have to do in different countries, or also it is quite natural that you have received an email or something important in some other language. Google Translate works like a boon in such a scenario as you have to copy the sentences and paste them on Google Translate, and it will translate the pasted copy in whichever language you prefer to view it. 

6.Google Keyword Planner 

Google Keyword Planner is a part of Google Ads. Every business needs keywords and phrases, and this tool does it for you. It will help you find unique keywords for your business that don’t have high search volume and are less competitive. Hence, making your keywords unique. 

7.Google My Business 

Google My Business provides the service of Free Google Listing. When anyone searches for a business provider on Google Maps or Google, the free listing of business is shown. The listing will provide specific details to the person searching: contact number, address, website information, and store hours. 

8.Google Calendar 

Google has many tools to organize people, and Google Calendar is one of them. With showing the dates, Google Calendar helps you add events on the calendar and manages your daily schedule. 

9.Google Insights 

All the marketing efforts are successful when the website operates properly and faster. Google Insights will make sure about this. It will make your website load more quickly, and it will also provide you a more unique and detailed report than other tools. 

10.Google Content Experiments 

Google Content Experiments helps you to run experiments on different types of content. It is a part of Google Analytics. You can easily run a different variation of the same ad, promotions, or marketing strategy and get an insight report of which one performed better. 

11.Google Trends 

One of the key factors of business is that you need to know about all the trends that are going on in the world at present. Google Trends always keeps you a step ahead when it comes to know about trends. It will help you to develop your marketing strategy for your service or product in a better way. 

12.Google AdSense 

Google AdSense is not only free to use but a person will also get paid to use it. Google AdSense allows you to run advertisements from others on your website. It makes sure that the ads are of quality standard and also meets the requirements of the people. 

13.Google Blogger 

Google Blogger is used for building your own business or personal blog. It provides you a free domain first of all to publish your blogs. This new domain can also be used to promote your company’s website and for many other things that will eventually enhance your marketing strategy. 

14.Google Voice 

Google Voice lets you stay connected with your customer and communicate with them from anywhere. It is free, and you can use it to send and receive calls and messages from phone, laptop, or tablet. Google Voice will get you a virtual number that you can connect with your mobile phones, and anyone with access to the account will use it easily. 

15.Google Meet 

Google Meet is used for meetings, online classes, group discussions, and many other things that need a group. It will let you have a meeting with people from every corner of the world at your fingertip. Even the virtual escape room games can be played through Google Meet with your friends and family. 

Wrapping Up 

Nowadays, we cannot think about our lives without the use of Google. It provides you every tool and application you will need in your daily life to make it easier. Well, not all the tools are for everyone, but it has something for everyone. And lastly, all the tools and applications provided by Google are free to use. What more can a person ask for after getting all these useful things for free! 

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